There’s a new report from Scottish Health Action on Alcohol Problems. I’m only going to look at one paragraph from the report which looks at the alcohol strategy – although I have to wonder if they’ve been reading the same document as me.
SHAAP say:
A strategy which just targets young people’s drinking as a problem without addressing the wider drinking culture and environment ignores the fact that young people do not form their views and attitudes towards alcohol use in isolation.
Which maybe why Safe. Social. Sensible. promises:
Sustained national campaigning will challenge public tolerance of drunkenness and drinking that causes harm to health.
And:
The Government will raise awareness of young people’s alcohol use and will – through a social marketing campaign – work to create a culture where it is socially acceptable for young people to choose not to drink and, if they do start drinking, to do so later and more safely.
While we can’t be sure whether the government will meet their ambition, of changing both young people’s and the wider drinking culture, you can’t honestly say they aren’t aware of the links between the two.
Back to SHAAP, it’s their view that:
as a stand-alone measure, educational approaches have not been proven to be effective or cost-effective in reducing alcohol use in young people.
I’ve never heard anyone suggest that education should be the stand alone measure to prevent young people from the harms that alcohol can cause.
Indeed, no one who has read the guidance to schools could be under the illusion that drug and alcohol education shouldn’t be linked to wider work both within and beyond the school gate.
It’s also worth pointing out that the government are in the process of publishing the findings from the Blueprint research, an explicitly multi-component attempt at drug prevention – which includes classroom teaching, work with parents, the wider community and media as well as an enforcement element.
I think it’s also fair to point out that Safe. Social. Sensible. barely mentions alcohol education; preferring point of sale measures, information aimed at parents, and public health and safety campaigns over educational inputs. Something, we were pleased to see redressed in the Children’s Plan, and NICE’s guidance (more on the latter in a moment).
SHAAP say:
A recent comprehensive review, carried out for the National Institute of Clinical Excellence, found that there was a lack of clear, long-term evidence for the effectiveness of school-based interventions.
Having brought NICE in to pray-in-aid to the view that alcohol education “doesn’t work” I do find it strange that they don’t mention NICE’s first recommendation from that guidance:
Ensure alcohol education is an integral part of the national science, PSHE and PSHE education curricula, in line with Department for Children, Schools and Families (DCSF) guidance.
Ensure alcohol education is tailored for different age groups and takes different learning needs into account (based, for example, on individual, social and environmental factors). It should aim to encourage children not to drink, delay the age at which young people start drinking and reduce the harm it can cause among those who do drink. Education programmes should:
- increase knowledge of the potential damage alcohol use can cause – physically, mentally and socially (including the legal consequences)
- provide the opportunity to explore attitudes to – and perceptions of – alcohol use
- help develop decision-making, assertiveness, coping and verbal/non-verbal skills
- help develop self-esteem
- increase awareness of how the media, advertisements, role models and the views of parents, peers and society can influence alcohol consumption.
- Introduce a ‘whole school’ approach to alcohol, in line with DCSF guidance. It should involve staff, parents and pupils and cover everything from policy development and the school environment to the professional development of (and support for) staff.
Where appropriate, offer parents or carers information about where they can get help to develop their parenting skills. (This includes problem- problem-solving and communication skills, and advice on setting boundaries for their children and teaching them how to resist peer pressure.)
And now we can point to the EUDAP findings:
Interventions groups smoked 12% less during past 30 days, 14% less in a regular way and 30% less daily, when compared with controls. The frequency of drunkenness in past 30 days was also reduced by 28% and 31% for at least once and regularly respectively, and the consumption of cannabis was reduced by 23 and 24%, ALO and regularly respectively, The use of other drugs, although rare, was reduced by 11%.
So what do SHAAP think works?
By comparison, regulatory interventions, including controls on price and availability of alcohol, have the strongest evidence for effectiveness in reducing levels of harm in the population, particularly among young people.
I’m not against enforcement measures, but there is reason to be cautious about throwing all our eggs in that basket too. I’m sure you’ll remember the Drug and Alcohol Findings paper that we pointed to a week or so ago, which says:
The first scientific study in Britain in which children attempted to buy alcohol found that the prospect of being caught out by test purchases created a short-term dip in sales to children under 18 (illegal in the UK) which did not outlast the perceived risk period.
And here’s the key passage from the abstract written by the authors of the study themselves:
Overall, there was no evidence that the police intervention reduced sales of alcohol to 16-year-olds. There was a hint that the intervention may have caused a very short-lasting decrease in sales to 13-year-old girls, but this was contained within an overall increase in sales to this group. Alcohol vendors reported that they rarely encountered underage customers or refused sale though 90% of vendors said that if they became suspicious, they would request ID. Only two vendors believed that they were likely to suffer adverse consequences if they sold alcohol to minors.
Filed under: alcohol strategy, Scotland, Alcohol; Price, Policy and Public Health, SHAAP