Presentation to NCVO’s Publishers’ Forum

As you might remember I was asked to come and talk about this blog to the NCVO’s Publishers’ Forum last week.

I’m not sure how helpful this presentation will be without me talking to it, but I’m an oversharer by nature:

My basic theme was about how we came to blog, why we do it, how we get and try and keep you reading, and how it helps me understand the field better.

In my talk I spoke about two publications that I didn’t have time to put into the slides.

Don’t Make Me Think, which points out that people understand and use the web differently so you need to try to give them the access point they want rather than the one you expect them to use.

I also recommended The Secret Underground Guide to Social Media for Organisations by Colin McKay. I’ve read this a couple of times now and it’s packed with good advice about how to get social media use up and running in organisations that might initially be reluctant to enjoy the bracing possibility of reader feedback.

If this is of interest, you should also take a look at Anne Welsh’s presentation. Anne worked at Drugscope until recently and she reflects on how they have used blogs.

Filed under: drug blogs , NCVO